> ## Documentation Index
> Fetch the complete documentation index at: https://docs.nemu.com.br/llms.txt
> Use this file to discover all available pages before exploring further.

# Nemu MCP

> Connect your Nemu data to Claude and ask about campaigns, products, customers and creatives in natural language

## What is Nemu MCP?

**Nemu MCP** is a connector that links your Nemu dashboard data directly to **Claude**. Once connected, you ask questions in natural language — "which campaign had the best ROAS last week?" — and Claude queries your actual operation data to answer.

The connector uses **MCP (Model Context Protocol)**, an open standard for giving AI assistants secure access to external data sources.

<Info>
  Access is **read-only**. Claude can query and analyze your data, but cannot
  change anything inside Nemu.
</Info>

## Requirements

* A [claude.ai](https://claude.ai) account with access to **custom connectors**.
* Access to the Nemu dashboard you want to connect (as the owner or with permission on it).

## How to connect

<Steps>
  <Step title="Open the connector manager">
    On [claude.ai](https://claude.ai), in a new chat, click the **+** button, go to **Connectors** and then **Manage connectors**.

    <img src="https://mintcdn.com/nemu/46AAgLlUOD-UcgKf/assets/pages/ia/mcp/1.jpeg?fit=max&auto=format&n=46AAgLlUOD-UcgKf&q=85&s=dacdf3111fac3d0519cd93975186ecaf" alt="" width="822" height="478" data-path="assets/pages/ia/mcp/1.jpeg" />
  </Step>

  <Step title="Add a custom connector">
    Click the **+** button and choose **Add custom connector**.

    <img src="https://mintcdn.com/nemu/46AAgLlUOD-UcgKf/assets/pages/ia/mcp/2.jpeg?fit=max&auto=format&n=46AAgLlUOD-UcgKf&q=85&s=f24d72cc04e8152e7fb843c31e25a93c" alt="" width="769" height="141" data-path="assets/pages/ia/mcp/2.jpeg" />
  </Step>

  <Step title="Fill in the connector details">
    * **Name**: a name to identify the connection, for example `Nemu - MCP`.
    * **URL**: `https://mcp.nemu.com.br`

    Then expand **Advanced settings** and fill in:

    * **OAuth Client ID**: your **Nemu dashboard ID** (see below how to find it).
    * **OAuth Client Secret**: leave it **blank** — it is not required.

          <img src="https://mintcdn.com/nemu/46AAgLlUOD-UcgKf/assets/pages/ia/mcp/3.jpeg?fit=max&auto=format&n=46AAgLlUOD-UcgKf&q=85&s=cd8d86a27a896d5aedb017579da3823a" alt="" width="480" height="493" data-path="assets/pages/ia/mcp/3.jpeg" />

    Click **Add**.
  </Step>

  <Step title="Authorize the connection">
    Claude will redirect you to Nemu. Log in, review the dashboard being authorized and accept the connection.

    That's it — the connector shows up in the list and is ready to use.
  </Step>
</Steps>

## Where to find the dashboard ID

The dashboard ID is in your Nemu account URL, right after `/dashboards/`:

```
https://dashboards.nemu.com.br/dashboards/1234/
```

In this example, the dashboard ID is **`1234`**.

<Warning>
  Fill in the **OAuth Client ID** with the dashboard number only, without slashes
  or spaces. If you enter the ID of a dashboard you don't have access to, the
  connection will be refused at the authorization step.
</Warning>

## What you can ask

Once connected, Claude has access to the authorized dashboard's data. Some examples of what you can ask for:

| Area              | Example questions                                                                                              |
| ----------------- | -------------------------------------------------------------------------------------------------------------- |
| **Campaigns**     | "Compare Meta and Google ROAS over the last 30 days." <br /> "Which campaigns sold the most of brand X?"       |
| **Creatives**     | "Which were my best performing Meta creatives this month?" <br /> "What are competitor Y's ads communicating?" |
| **Products**      | "Which products are growing the most in revenue?" <br /> "Which products are usually bought together?"         |
| **Customers**     | "What is the LTV and repurchase rate of new customers?"                                                        |
| **Web analytics** | "Which pages have the highest bounce rate?" <br /> "How is a product's funnel doing, from view to purchase?"   |
| **UTMs**          | "Which sources and mediums brought in the most revenue?"                                                       |
| **Influencers**   | "How much revenue did influencers generate per coupon?"                                                        |
| **Costs**         | "What are my operational costs and how do they affect margin?"                                                 |
| **Experiments**   | "Which variation won the banner A/B test?"                                                                     |

<Tip>
  You can combine all of this into a single question. For example: "put together
  a summary of last week with revenue, ROAS per channel, the top 5 selling
  products and the best performing creatives".
</Tip>

## Things to keep in mind

* **One dashboard per connector.** The connector only answers about the authorized dashboard. To query another dashboard, create a new connector with the matching ID.
* **Query periods.** Most queries cover up to **90 days** at a time. Operational cost history reaches up to **365 days**.
* **Creative analysis can take longer.** Questions involving creatives process images and transcribe video audio, so the answer takes more time than the others.